Yet the analytic services of AirDNA and some of its rivals, such as Transparent, Alltherooms, Airbtics, KeyData, Mashvisor, have good enough data quality - sometimes through direct data feeds - that customers keep paying. Resellers such as Airbnb have said that external vendors aren’t able to provide fully accurate business intelligence because of faulty assumptions and errors.ĪirDNA and its peers often rely a lot on ingesting publicly displayed inventory and availability to generate their analytics. Business Intelligence for Short-Term RentalsĪirDNA helps customers put any given property’s performance in context, similar to what companies such as CoStar’s STR and Kalibri Labs do for hotels.īut unlike companies like STR in the hotel space, not all of these analytics companies get supplementary live data feeds from suppliers. Anticipating that, Demi Horvat joins as chief operating officer.

Private equity firm Alpine sees an opportunity for growth in AirDNA, given that there are an estimated 4 million managers worldwide renting transiently.īut it also sees an opportunity for growth in applying the company’s data solutions to other industries, such as hotels and real estate. OTA Insight has backing from private equity firm Spectrum. Last week, OTA Insight, a London-based startup that helps hotels track competitors’ rates, announced it had acquired Madrid-based Transparent, which gathers business intelligence on vacation rentals and short-term rentals. The deal comes against a backdrop of activity in the sector. This acquisition is a validation of our data quality as well as how we productize it.” “It’s not an easy problem to solve because we track 10 million properties.

“The majority of our R&D spend has been on getting the data right for every property,” said AirDNA CEO and co-founder Scott Shatford. AirDNA, based in Denver and founded in 2014, has never raised venture capital. The players didn’t disclose the deal terms. Alpine Investors, a private equity firm that buys and builds software and services businesses, said on Monday it would acquire AirDNA, which sells data and predictive analytics software for short-term rentals.

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